Singh Electronics Hi-Fi, Ltd. (“Singh Electronics”) is committed to protecting your personal information and privacy. This Privacy Policy explains how we collect, use, disclose, retain, and protect your personal information when you visit or make a purchase from our website (shop.singhelectronics.ca) (collectively, the “Site”).

This policy also explains your rights regarding the information we hold about you. By accessing or using the Site, you consent to the practices described below.

1. Information We Collect

We collect personal information that you voluntarily provide to us when you:

• • Create or update an account
• • Place an order or make a purchase
• • Subscribe to newsletters or offers
• • Contact customer service

The types of personal information we may collect include:

• • Contact information: name, email address, phone number, billing and shipping address
• • Account information: username, password
• • Order and payment information: purchase history, payment method details (processed securely by third-party payment providers)
• • Marketing preferences

We also collect non-personal information automatically when you visit the Site, such as:

• • IP address
• • Browser type
• • Pages visited
• • Clickstream data

This information is collected on an anonymous basis and is not linked to anything that identifies you personally unless you voluntarily provide it. 

2. How We Use Your Information

We use your personal information to:

• • Process and fulfill orders, including shipments and billing
• • Respond to your customer service inquiries
• • Send order updates, promotions, marketing messages (with your consent)
• • Improve our website, products, and services
• • Comply with legal obligations (if required by law)

Non-personal information may be used for internal analytics, performance tracking, and website optimization.

3. How We Disclose Your Information

We do not sell, rent, or trade your personal information to third parties for their direct marketing purposes. We may disclose your information to:

• • Service providers (such as payment processors, shipping partners, and customer service tools)
• • Third-party analytics and advertising services
• • Legal authorities when required by law

All third parties we share data with are obligated to protect your personal information in accordance with this policy.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience on the Site. These may include:

• • Session cookies
• • Persistent cookies
• • Analytics and performance cookies

You can control cookies through your browser settings; however, disabling certain cookies may limit functionality on the Site. 

5. Data Security and Protection

We take reasonable technical, physical, and administrative measures to protect your personal information from unauthorized access, loss, or alteration. This includes encryption, secure servers, and industry-standard safeguards.

However, no system can be guaranteed fully secure. While we strive to protect your personal information, Singh Electronics cannot ensure the security of information transmitted to our Site.

6. Data Retention

We will retain your personal information only as long as necessary to provide services to you, comply with our legal obligations, resolve disputes, and enforce our agreements.

7. Your Rights

Depending on your jurisdiction, you may have the right to:

• • Access the personal information we hold about you
• • Request correction of inaccurate or incomplete data
• • Ask for deletion of your personal information (where permitted by law)
• • Opt-out of marketing communications

To exercise any of these rights, please contact us using the details in Section 10 below. 

8. Children’s Privacy

Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware of such collection, we will take steps to delete the information.

9. International Data Transfer

Your personal information may be accessed or stored outside of your home jurisdiction for processing or service purposes. By using the Site, you consent to such international transfers as necessary to fulfill the purposes described in this policy.

10. Contact Information

If you have questions about this Privacy Policy or wish to exercise your rights, you may contact:

Singh Electronics Hi-Fi, Ltd.

Email: contactus@singhelectronics.ca

Phone: 416-745-1021

11. Changes to This Policy

We may update this Privacy Policy from time to time. When changes are made, we will revise the “Effective Date” at the top. Your continued use of the Site after changes constitutes acceptance of the updated policy.

Summary of Key Legal Requirements

• • Privacy policies are legally required in Canada when personal information is collected. PIPEDA governs how private sector entities must handle personal data. 
• • You must disclose what information you collect, how it is used, who it is shared with, and how you protect it. 
• • Users should be told how to opt out, correct, or delete their information and how to contact you.